PSA - examples

PSA - examples

Watch the following PSAs:

• TRUTH antismoking commercial (two minutes)

https://www.youtube.com/watch?v=JndtG8Y7yfw


•NO Kid Hungry

 https://www.youtube.com/watch?v=2RUYkzJio24

For each video, discuss the following questions: 

1. the intended audience of each PSA and whythe particular actors were chosen to play their roles;

 2. the tone and persuasive tactic each PSA uses to communicate the message; 

3. whether the videos use positive or negative

reinforcement to spark a behavioral change; and 

4. whether they think the PSAs are effective in making viewers rethink

and/or change their behavior.

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